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¿EH + AO!

“Euroholds resembled me in a way.
I am super passionate about my rock climbing and they are incredibly passionate about doing the products that make sense.”

I Made My First Climbing Hold Ever

Welcome to Xàtiva! A small town nearby Valencia, Spain, with 30 thousand inhabitants, a nice historical feeling, and the home of a top-notch…

November 17 / Read more

It all started in Margalef

I got stuck on the Perfecto Mundo project. A trip which was supposed to last no more than two weeks turned into a month and a half long patience tester. I could do all the moves fairly quickly but then was unable to connect them. The days turned into weeks. And as we were in the middle of the pandemic I could not just get on the plane, fly home, train at my gym, and come back when the conditions improved.

I was just getting weaker and weaker and the only chance to stay in shape was to get my hands on at least a campus board. So we decided to build one. And at the same time, sent a desperate email to a local manufacturer if they could ship us some rungs as soon as possible.

An order turned into a mutual friendship

In the end, I didn't send the Perfecto Mundo, but the positive vibes and memories of talking to these guys stayed with me. A few months and emails later I'm back in Spain, this time in Xativa visiting Euroholds factory. In the beginning, there was a little talk about a possible colaboration, business, money, all that usual stuff, but it quickly turned into a very passionate brainstorming about climbing holds. We were like kids dreaming about all the impossible shapes we could create, new high-tech products, top-notch designs. It was a blast!

“After rock climbing for more than 25 years, I think I have already touched quite a lot of holds. And there are definitely some holds that I like from climbing on rock, but I am still missing on the market. Obviously, I can't wait to be part of the process of designing new shapes for Euroholds. And I am more than excited that is gonna happen here, in Spain.”

Adam is talking to guys from Euroholds company.
Adam shapes his first hold.
Adam Ondra shows a detail of a mould for making holds.
Jesus and Toni from Euroholds show Adam their holds.

It's all on the tape

It ain't just the holds we are so excited about, but also the possibilities in how we can communicate what we work on. Something which we believe could bring something new into this industry. As with the climbing projects, our intentions are to document every single step of the process. It probably won't ever win us any Oscars but nevertheless, it's without any doubt a huge part of what makes us tick and really happy. To create.

Euroholds owner Toni talks to Adam about climbing.
Designer Jesus from Euroholds is ready for an interview with Adam Ondra.
Designer Jesus from Euroholds talks to Adam Ondra about holds shaping.

Expect something, which will make you sweat!

I spent countless hours and days in the gym perfecting my skills and techniques on how to train better, more efficiently, and in such a way to minimize any injuries. I enjoy every bit of it, no matter how excruciatingly tiring the training might sometimes be. It's all part of the never-ending learning process. A wast knowledge I accumulated over the years of my climbing career. Something I wish to share one day with anybody who cares to listen. Be it a hold manufacturer seeking the perfect hold shape, a pro climber working on her or his project, or anybody excited about climbing, no matter the grade.